Digital Marketing Training Course Overview
This Comprehensive Course will teach you how to create your own Optimized Google Ads PPC Campaign to drive more traffic to your landing page and increase the Sales with Sample Project works. From this Advanced Digital marketing Course you will gain Practical exposure on retargeting and Display Ad techniques for getting more leads. Become an affiliate Marketer to earn more money through internet marketing from this Online & Classroom Digital Marketing Courses.
This Course is Suitable for Sales Managers, Freelancers, Web designers, Business Owners, College Graduates who wish to Start Career in Digital Marketing field. Start Digital Marketing Course without any Prior Knowledge and Get Placed in Top Paid Jobs with our Digital Marketing Specialization Course delivered by Certified Professionals with Placements.
We offer both Live instructor Led Online Training and Self-Paced Videos for this Digital Marketing Course with Updated Course Syllabus 2020 and Course materials along this training.
Besant Technologies offers professional Digital Marketing Training in Chennai with 10+ Years of Experienced Expert Level Professionals. We Create Excellence With Some Eminent Experts. If you are the look-out for the Best Digital Marketing Training in Chennai to sharpen your skills then make the right choice by joining Besant Technologies. We provide Hands-on practical training provided by 10+ Experienced Digital Marketing Trainers equips with live projects and simulations. The practical section of Digital Marketing training in Chennai will help our students to secure jobs in top MNC Companies. The trainers at Besant Technologies are subject specialists and Industry professionals providing in-depth study in the Digital Marketing course in Chennai.
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Best Digital Marketing Training in Chennai
Our Digital Marketing Course Offered by Certified Experts. We rated as the top training institute in Chennai for learning Digital Marketing Courses with 100% placements. Our trainers are having more than 10+ Years of experienced internet marketing skills which will help our students to get practical oriented training on digital marketing techniques. Our course syllabus will cover all the top search engines Google, Bing, Yahoo, duckduckgo optimization techniques with Real-time Projects. We also teach you on Analytics Tools like Google Analytics for analysis of your website performance like bonus rate, Impression for Particular Keywords, CTR, etc. Get your dream job in the Digital Marketing field with high Salary from our 50 hrs live Classroom Training in Chennai.
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What is Digital Marketing?
Digital marketing is promoting business, products or services through online channels. This promoting can be done through organic and paid mainly on the internet and also on mobile phones. Nowadays, people spending most of their time on the internet and on their mobile phones. So our Digital Marketing Training Course should also focus on the internet and on mobile phones to reach the right audience. Digital marketing is a key term for the marketing of products or services in this digital world.
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Syllabus of Digital Marketing Course in Chennai
MODULE 1: BASICS of DIGITAL MARKETING
- Introduction To Online Digital Marketing
- Importance Of Digital Marketing
- How did Internet Marketing work?
- Traditional Vs. Digital Marketing
- Types of Digital Marketing
- Increasing Visibility
- Visitors’ Engagement
- Bringing Targeted Traffic
- Lead Generation
MODULE 2: ANALYSIS AND KEYWORD RESEARCH
- Market Research
- Keyword Research And Analysis
- Types Of Keywords
- Tools Used For Keyword Research
- Localized Keyword Research
- Competitor Website Keyword Analysis
- Choosing Right Keywords To The Project
MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)
- Introduction To Search Engine Optimization
- How Did Search Engine work?
- SEO Fundamentals & Concepts
- Understanding the SERP
- Google Processing
MODULE 4: ON-PAGE OPTIMIZATION
- Domain Selection
- Hosting Selection
- Meta Data Optimization
- URL Optimization
- Internal Linking
- 301 Redirection
- 404 Error Pages
- Canonical Implementation
- H1, H2, H3 Tags Optimization
- Image Optimization
- Landing Page Optimization
- No-Follow And Do-Follow
- Creating XML Sitemap
MODULE 5: OFF-PAGE OPTIMIZATION
- Link Building Tips & Techniques
- Difference Between White Hat And Black Hat SEO
- Alexa Rank, Domain
- Directory Submission
- Social Bookmarking Submission
- Search Engine Submission
- Web 2.0 Submission
- Article Submission
- Image Submission
- Video Submission
- Forum Submission
- PPT Submission
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Profile link creations
- Infographics Submission
MODULE 6: SEO UPDATES AND ANALYSIS
- Google Panda,
- Humming Bird Algorithm
- Google Penalties
- SEO Tools For Website Analysis And Optimization
- Competitor Website Analysis And Backlinks Building
- Backlinks Tracking, Monitoring, And Reporting
MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING
- Creating Local Listing In Search Engine
- Google Places Setup (Including Images, Videos, Map Etc)
- Search Engine Visibility Reports
- Verification Of Listing
- Google Reviews
MODULE 8: GOOGLE ADS OR PAY PER CLICK MARKETING (SEM)
- Google Ads
- Introduction To Online Advertising And Adwords
- Ad words Account And Campaign Basics
- Ad words Targeting And Placement
- Ad words Bidding And Budgeting
- Ad words Tools
- Optimizing Performance
- Ads Type
- Bidding Strategies
- Search Network
- Display Network
- Shopping Ads
- Video Ads
- Performance Monitoring
MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)
- Social Media Optimization
- Introduction To Social Media Networks
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Facebook, LinkedIn,
- YouTube, Pinterest,
- Image Optimization
MODULE 10: SOCIAL MEDIA MARKETING (SMM)
- Facebook Optimization
- Fan Page Vs Profile Vs Group
- Creating Facebook Page For Business
- Increasing Fans And Doing Marketing
- Facebook Analytics
- Facebook Advertising And Its Types In Detail
- Creating Advertising Campaigns,
- Payment Modes
- Introduction To Twitter
- Creating Strong Profiles On Twitter
- Followers, ReTweets, Clicks,
- Conversions, HashTags
- LinkedIn Optimization
- What Is LinkedIn?
- Individual Profile Vs. Company Profile
- Branding On LinkedIn
- Marketing On LinkedIn Groups
- Tools & Techniques
MODULE 11: GOOGLE WEB ANALYTICS
- Getting Started With Google Analytics
- Navigating Google Analytics
- Real-Time Monitoring
- Traffic Sources
- Live Data
MODULE 12: WEBMASTER TOOLS
- Adding site and verification
- Setting Geo-target location
- Search queries analysis
- Filtering search queries
- External Links report
- Crawls stats and Errors
- Robots.txt and Links Removal
- HTML Suggestion
MODULE 13: CREATING A NEW SIMPLE WEBSITE
- Creating A Simple Website For Your Business
MODULE 14: INTERVIEW PREPARATION
- Resume Preparation
- Interview Question Preparation
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Upcoming Batch Schedule for Digital Marketing Training in Chennai
Besant Technologies provides flexible timings to all our students. Here are the Digital Marketing Training in Chennai Schedule in our branches. If this schedule doesn’t match please let us know. We will try to arrange appropriate timings based on your flexible timings.
- 04-12-2021Sat (Sat - Sun)Weekend Batch11:00 AM (IST) (Class 3Hrs) / Per SessionGet Fees
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Trainer Profile of Digital Marketing Training in Chennai
Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.
- More than 7+ Years of Experience.
- Trained more than 2000+ students in a year.
- Strong Theoretical & Practical Knowledge.
- Certified Professionals with High Grade.
- Well connected with Hiring HRs in multinational companies.
- Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
- Trainers have Experienced on multiple real-time projects in their Industries.
- Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc
Digital marketing Certification Course in Chennai
Besant Technologies Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher’s as well as corporate trainees.
Our certification at Besant Technologies is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC’s of the world. The certification is only provided after successful completion of our training and practical based projects.
We Provide Digital Marketing Course Completion Certificate which one is Valid and Shareable in Social Media to Show your Core Digital Marketing Skills to get High Paid Jobs. Enroll for Digital Marketing Certification Courses with us and become Subject Matter expert.
Key Features of Digital Marketing Training in Chennai
30+ Hours Course Duration
100% Job Oriented Training
Industry Expert Faculties
Free Demo Class Available
Completed 800+ Batches
Training Courses Reviews
I have completed my Digital Marketing Training in Chennai at Besant Technologies. Training was very nice. My mentor Kathir was extremely helpful in clarifying my doubts and taught the concepts very well. He was very patient and humble in clarifying the doubts, explained all the learning processes and showed me the real-time scenarios which helped me a lot in understanding the concepts. Thanks, Besant Technologies & Kathir. Good luck!!!
I have completed Digital Marketing Training in Chennai at Besant Technologies. The Digital Marketing Training Course was very effective and the educator was really helpful and gave us a lot of hands-on training which was really informative. I would recommend this course to all.
I did Digital marketing Training in Besant Technologies., Besant technologies is the best training institute I’ve ever heard of.! Thanks to Mr.Kiran K to making this course edible for me., totally cool&calm faculty he is.! Totally its a very good experience for me in Besant Technologies. Thanks to Mr.Kiran K.
Frequently Asked Questions
Besant Technologies offers 250+ IT training courses in more than 20+ branches all over India with 10+ years of Experienced Expert level Trainers.
- Fully hands-on training
- 30+ hours course duration
- Industry expert faculties
- Completed 1500+ batches
- 100% job oriented training
- Certification guidance
- Own course materials
- Resume editing
- Interview preparation
- Affordable fees structure
Besant Technologies is the Legend in offering placement to the students. Please visit our Placed Students List on our website.
- More than 2000+ students placed in last year.
- We have a dedicated placement portal which caters to the needs of the students during placements.
- Besant Technologies conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
- 92% percent placement record
- 1000+ interviews organized
- Our trainers are more than 10+ years of experience in course relavent technologies.
- Trainers are expert level and fully up-to-date in the subjects they teach because they continue to spend time working on real-world industry applications.
- Trainers have experienced on multiple real-time projects in their industries.
- Are working professionals working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies, etc…
- Trained more than 2000+ students in a year.
- Strong theoretical & practical knowledge.
- Are certified professionals with high grade.
- Are well connected with hiring HRs in multinational companies.
No worries. Besant technologies assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.
Besant Technologies provides many suitable modes of training to the students like
- Classroom training
- One to One training
- Fast track training
- Live Instructor LED Online training
- Customized training
You will receive Besant Technologies globally recognized course completion certification.
Yes, Besant Technologies provides group discounts for its training programs. To get more details, visit our website and contact our support team via Call, Email, Live Chat option or drop a Quick Enquiry. Depending on the group size, we offer discounts as per the terms and conditions.
We accept all major kinds of payment options. Cash, Card (Master, Visa, and Maestro, etc), Net Banking and etc.