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The Digital Marketing Certification Training Course in Mumbai offered by Besant Technologies would enable you to become skillful in Digital Marketing by focusing on Social Media Marketing and Content information, Business Branding, Marketing Analytics techniques, and Public Relations in marketing.
Digital Marketing Training in Mumbai
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Digital Marketing Certification Training in Mumbai

Upon completion of this live online training, one can take up the Digital Marketing professional certification exam from Google. Certified professionals earn on average, a salary somewhere between Rs.350,000 to Rs.450,000 per annum in Mumbai. Professionally qualified and certified trainers impart hands-on training.

About Digital Marketing Training Course in Mumbai

This training will assist you to obtain enhance influence on the markets in a cost-effective manner and make you industry ready for Digital Marketing job roles. Our Training Institute offers job oriented training as well as placement assistance. Just to mention a few of the job titles, would include Digital Marketing Executive, SEO specialist, Email Marketing Executives, Google Ads Analyst, Digital Marketing Managers, etc.

Live online training will cover complete Digital Marketing life cycle concepts from introduction to Digital Marketing, Website planning, and creation, Search Engine Optimization, Social Media Marketing, Content Strategy, Web Analytics, etc.

What you will learn in this Digital Marketing Training in Mumbai?

Learning will focus on Digital Marketing platforms and tools.

  • The skills needed to create a blog.
  • You will master SEO – Search Engine Optimization.
  • You will learn all about Remarketing.
  • Proficiency in Media buying and selling.

Objective of Digital Marketing Course in Mumbai?

The Digital Marketing training course in Mumbai addresses your skills and knowledge gap. The learning objectives of this course shall include:

  • Essentials of the Marketing fundamentals.
  • Marketing Analytics and Integrated Strategy
  • Branding and Communication
  • Social Media and Content Marketing
  • Relevant exercises and quizzes

Who should attend this Digital Marketing Certification Course in Mumbai?

This course is for all those interested in the Digital Marketing landscape;

  • Freshers
  • Traditional Marketers
  • Sales Professionals
  • Brand and Communication Managers

What are the prerequisites for learning Digital Marketing Training Course?e

One must have a great aptitude for learning as well as lots of enthusiasm towards this new course you about to master, along with;

  • Knowledge of Basic Computers
  • Creative Thinking
  • Digital Culture

What are the Digital Marketing job opportunities in Mumbai?

Opportunities with Digital Marketing expertise are varied and available in almost every business. Digital Marketing Industry prospers by bringing business online and thus creating a global network. In fact, India is undergoing a golden period of Digital Marketing growth.

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Download Syllabus

Syllabus of Digital Marketing Training in Mumbai

MODULE 1: BASICS of DIGITAL MARKETING

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
Hands-on Lab
  • Analysis Of Traditional Marketing
  • How to Business Marketing via Traditional Marketing

MODULE 2: ANALYSIS AND KEYWORD RESEARCH

  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Keyword Analysis
  • Choosing Right Keywords To The Project
Hands-on Lab
  • Analysis Market Condition And Opportunities
  • Keyword Analysis on Google Keyword Planner Tool
  • Pick The Right Keyword For Project

 MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)

  • Introduction To Search Engine Optimization
  • How Did Search Engine work?
  • SEO Fundamentals & Concepts
  • Understanding the SERP
  • Google Processing
  • Indexing
  • Crawling
Hands-on Lab
  • Search Engine Results Page (SERP) Report Generation
  • Google Crawling and Indexing Status Checking

MODULE 4: ON-PAGE OPTIMIZATION

  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Creating XML Sitemap
  • Robot.txt
Hands-on Lab
  • Analysis of On-Page Site Matrix
  • Create a Landing Page
  • Implementation on Title Tag, Meta Description, Canonical Tag, Header Tag
  • Optimization on Multi-Media file Optimization like Image, Videos, and Infographics
  • Landing Page Performance Monitoring and Updation

MODULE 5: OFF-PAGE OPTIMIZATION

  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Image Submission
  • Video Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting
  • Citations
  • Profile link creations
  • Infographics Submission
Hands-on Lab
  • Search Engine Guidelines Based Backlink Creation on Landing Page
  • The Increase of Link Juice Value
  • Increase and Analysis Domain Authority & Page Authority Factor
  • Learn 15 Golden Rules Of Backlink Creation and Improve Quality
  • How To Avoid Spam Backlink

MODULE 6: SEO UPDATES AND ANALYSIS

  • Google Panda,
  • Penguin,
  • Humming Bird Algorithm
  • Google Penalties
  • SEO Tools For Website Analysis And Optimization
  • Competitor Website Analysis And Backlinks Building
  • Backlinks Tracking, Monitoring, And Reporting
Hands-on Lab
  • Learn Roles and Responsibilities Of Algorithm
    • Panda Algorithm
    • Penguin Algorithm
    • Pirate Algorithm
    • Hummingbird Algorithm
    • Pigeon Algorithm
    • Mobile-Friendly Update Algorithm
    • RankBrain Algorithm
    • Possum Algorithm
    • Fred Algorithm
  • How to Recover Algorithm Penalties
  • Prevention Of Algorithm Penalties to Website
  • How to Identify Spam Backlinks and Rectification

MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING

  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Search Engine Visibility Reports
  • Verification Of Listing
  • Google Reviews
Hands-on Lab
  • Google My Business (GMB) How To Create
  • How To Google My Business (GMB) Verify
  • Maintain Brand and Reputation on Google My Business (GMB) Listing
  • Search Engine Visibility Reports Preparation and Analysis

MODULE 8: GOOGLE ADWORDS OR PAY PER CLICK MARKETING (SEM)

  • Google Adwords
  • Introduction To Online Advertising And Adwords
  • Adwords Account And Campaign Basics
  • Adwords Targeting And Placement
  • Adwords Bidding And Budgeting
  • Adwords Tools
  • Opportunities
  • Optimizing Performance
  • Ads Type
  • Bidding Strategies
  • Search Network
  • Display Network
  • Shopping Ads
  • Video Ads
  • Universal App Ads
  • Tracking Script
  • Remarketing
  • Performance Monitoring
  • Reports
Hands-on Lab
  • Google Ads Account Creation and Setup
  • Right Keyword selection and Grouping on Google Keyword Planner Tool
  • Campaign Setup, Performance monitoring, Analysis, and Implementation
  • Set on Conversion Tag
  • Set on Remarketing Tag
  • Set on Goal and Monitoring
  • Weekly and Monthly Report Generation

MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)

  • Social Media Optimization
  • Introduction To Social Media Networks
  • Types Of Social Media Websites
  • Social Media Optimization Concepts
  • Facebook, Google+, LinkedIn,
  • YouTube, Pinterest,
  • Hashtags
  • Image Optimization
Hands-on Lab
  • How To Create Strong Profile Account On Social Media
    • Facebook
    • Google+
    • Twitter
    • Linkedin
    • Instagram
    • Pinterest

MODULE 10: SOCIAL MEDIA MARKETING (SMM)

  • Facebook Optimization
  • Fan Page Vs Profile Vs Group
  • Creating Facebook Page For Business
  • Increasing Fans And Doing Marketing
  • Facebook Analytics
  • Facebook Advertising And Its Types In Detail
  • Creating Advertising Campaigns,
  • Payment Modes
  • Introduction To Twitter
  • Creating Strong Profiles On Twitter
  • Followers, ReTweets, Clicks,
  • Conversions, HashTags
  • LinkedIn Optimization
  • What Is LinkedIn?
  • Individual Profile Vs. Company Profile
  • Branding On LinkedIn
  • Marketing On LinkedIn Groups
  • Google Plus
  • Tools & Techniques
  • Google + Groups
  • Google Plus For Businesses
Hands-on Lab
  • Social Media Brand Account Creation
    • Google+
    • Facebook
    • Twitter
    • Linkedin
    • Instagram
    • Pinterest
  • Structure of Post
  • Post Template Creation
  • Content Creation On Social Media Post
  • Right Hashtag for your Post
  • Analysis of Likes, Share, Comment, Followers, and Retweet
  • Increase Brand Awareness
  • Identify Target Audience and Convert Goal
  • Report Generation on Post Reach
  • Facebook Ads
    • Campaign Setup, Performance monitoring, Analysis, and Implementation
    • Right Target Audience Selection
    • Set on Facebook Pixel Tag
    • Set on Remarketing Tag
    • Weekly and Monthly Ads Report Generation

MODULE 11: GOOGLE WEB ANALYTICS

  • Getting Started With Google Analytics
  • Navigating Google Analytics
  • Real-Time Monitoring
  • Audience
  • Acquisition
  • Traffic Sources
  • Behavior
  • Content
  • Visitors
  • Live Data
  • Demographics
Hands-on Lab
  • Google Analytics Integrate On Website
  • Analysis And Report preparation on weekly and Monthly
  • Setup Goal And Monitoring

MODULE 12: WEBMASTER TOOLS

  • Adding site and verification
  • Setting Geo-target location
  • Search queries analysis
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • Robots.txt and Links Removal
  • HTML Suggestion
Hands-on Lab
  • Search Console Integrate On Website
  • Website Error Identification and Rectification via Search Console
  • Website URL submit on Search console
  • Find and Fix Crawl Error
  • Remove Spam Backlink on via Search Console

MODULE 13: CREATING A NEW SIMPLE WEBSITE

  • Creating A Simple Website For Your Business
Hands-on Lab
  • Right Theme Selection And Optimization
  • Landing Page Template Creation
  • Content Template Creation
  • Add Custom HTML and CSS Code
  • Create sitemap.xml and robots.txt File Creation

MODULE 14: INTERVIEW PREPARATION

  • Resume Preparation
  • Interview Question Preparation
Hands-on Lab
  • Mock Test Preparation and Confidence Improvement
  • Digital Marketing Skills Improvement

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Upcoming Batch Schedule for Digital Marketing Training in Mumbai

Besant Technologies provides flexible timings to all our students. Here is Digital Marketing Training in Mumbai Batch Schedule. If this schedule doesn’t match please let us know. We will try to arrange appropriate timings based on your flexible timings.

  • 22-04-2024 Mon (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per Session Get Fees
  • 25-04-2024 Thu (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per Session Get Fees
  • 20-04-2024 Sat (Sat - Sun)Weekend Batch 11:00 AM (IST) (Class 3Hrs) / Per Session Get Fees
Digital Marketing Training in Mumbai

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Trainer Profile of Digital Marketing Training in Mumbai

Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.

  • More than 7+ Years of Experience.
  • Trained more than 2000+ students in a year.
  • Strong Theoretical & Practical Knowledge.
  • Certified Professionals with High Grade.
  • Well connected with Hiring HRs in multinational companies.
  • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • Trainers have Experienced on multiple real-time projects in their Industries.
  • Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc

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Digital Marketing Training in Mumbai

Digital Marketing Exams and Certification

Besant Technologies Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher’s as well as corporate trainees.

Our certification at Besant Technologies is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC’s of the world. The certification is only provided after successful completion of our training and practical based projects.

Digital Marketing Training in Mumbai

Group Discount

If you have Three or more people in your training we will be delighted to offer you a group discount.

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Key Features of Digital Marketing Training in Mumbai

30+ Hours Course Duration

100% Job Oriented Training

Industry Expert Faculties

Free Demo Class Available

Completed 800+ Batches

Certification Guidance

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Training Courses Reviews

I have completed my Digital Marketing Training in Mumbai at Besant Technologies. This is not pertaining to this course but in general, till my journey with Besant Technologies was so nice. Thanks for everything you guys did and doing. Well trained system to make our life easy. Amazing!!!

S

Sharmila

Great Learning Experience Digital Marketing Training in Mumbai at Besant Technologies.The way the Besant Technologies team ensures whether we have grasped all the knowledge from trained or not. if we say no, then the team ensures to provided other recordings or attending other trainer classes free of cost. Well done Besant Technologies! you really impressed me.

A

Anu

“I did my Digital Marketing certification successfully…It was a nice session and the faculty is very nice. the support team was very nice…they cooperate with us for resolving every problem. Thanks to Besant Technologies and all team members.

K

Karthik

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Frequently Asked Questions

Call now: +91-9707 250 260 and know the exciting offers available for you!

Besant Technologies offers 250+ IT training courses in more than 20+ branches all over India with 10+ years of Experienced Expert level Trainers.

  • Fully hands-on training
  • 30+ hours course duration
  • Industry expert faculties
  • Completed 1500+ batches
  • 100% job oriented training
  • Certification guidance
  • Own course materials
  • Resume editing
  • Interview preparation
  • Affordable fees structure

Besant Technologies is the Legend in offering placement to the students. Please visit our Placed Students List on our website.

  • More than 2000+ students placed in last year.
  • We have a dedicated placement portal which caters to the needs of the students during placements.
  • Besant Technologies conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
  • 92% percent placement record
  • 1000+ interviews organized

  • Our trainers are more than 10+ years of experience in course relavent technologies.
  • Trainers are expert level and fully up-to-date in the subjects they teach because they continue to spend time working on real-world industry applications.
  • Trainers have experienced on multiple real-time projects in their industries.
  • Are working professionals working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies, etc…
  • Trained more than 2000+ students in a year.
  • Strong theoretical & practical knowledge.
  • Are certified professionals with high grade.
  • Are well connected with hiring HRs in multinational companies.

No worries. Besant technologies assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.

Besant Technologies provides many suitable modes of training to the students like

  • Classroom training
  • One to One training
  • Fast track training
  • Live Instructor LED Online training
  • Customized training

You will receive Besant Technologies globally recognized course completion certification.

Yes, Besant Technologies provides group discounts for its training programs. To get more details, visit our website and contact our support team via Call, Email, Live Chat option or drop a Quick Enquiry. Depending on the group size, we offer discounts as per the terms and conditions.

We accept all major kinds of payment options. Cash, Card (Master, Visa, and Maestro, etc), Net Banking and etc.

Please Contact our course advisor+91-9677 266 800. Or you can share your queries through info@besanttechnologies.com

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