Digital Marketing Course in Coimbatore

Digital Marketing Certification Courses

This Comprehensive Digital Marketing Courses will make you expertise in Google Map for Local Search with Proper google guidelines. Become Master in Facebook & YouTube Ads for your Business Promotions which will help you to improve your ROI.  Learn SEO Techniques Such as Content Writing for Meta Title and Description for a website with Proper Keywords. Get Practical exposure on Google Analytics and Tag Manager for tracking the leads with UTM Source Code.

Recommended SEO and Digital Marketing Certification Courses for Fresher’s and Freelancers to get Quick Jobs in Software Companies without Knowing Single line of Coding Knowledge. Enroll for Best Digital Marketing Training Course in Coimbatore to improve your Digital marketing Skills to the next level and become Best Digital Marketer.

Training Options

We are Offering Both Weekend and Week days Classes for Digital Marketing Courses with Live Classroom and Online Courses with Certifications. Enroll for 1:1 Course to get an Individual Trainer.

Eligibility

Our Digital Marketing Course and Certifications will Suitable for College Students, Graduates, Working Professionals, Web Designers, Business Owners and Individuals who are looking for work from home Options. There are no pre-requisites for taking this Course and Certification exams.

Digital Marketing Online Training in Coimbatore will help you pass the Digital Marketing Certification exam. As a Certified Digital Marketing Expert, you can earn ₹377,522 per year. Many freelance digital marketers even earn 40 lakh per year. Digital Marketing Training in Coimbatore will teach you the basic skills to hone your career path. You will learn many advanced techniques in this Digital Marketing Certification Training in Coimbatore. Digital Marketing Certification Training Course in Coimbatore will help you understand your targeted audience. With this Digital Marketing Online Training in Coimbatore, you will be able to improve your brand loyalty and quality. This will help you increase your sales in a cost-effective way.

About Digital Marketing Certification Training Course

Digital Marketing Training in Coimbatore will help you become an expert in search engine optimization, mobile marketing, email marketing, PPC, site optimization, etc. Digital Marketing Certification Training in Coimbatore will help you land your dream job with the Hands-on assignments and tasks based on industrial demands. You will work on many real-time industry-based projects in Digital Marketing Certification Training Course in Coimbatore. Digital Marketing Online Training in Coimbatore will help you choose the right kind of Digital Marketing Certification for you.

There are more than 10 certifications available under the Digital Marketing domain. Digital Marketing Training in Coimbatore will help you select the one you are interested in and can make your caliber shine. With today’s modern technology, digital marketing is in high demand. As the government of India has also decided to make the country digital, Digital Marketing Certification Training in Coimbatore will prove out to be a real blessing for you. Digital Marketing Certification Training Course in Coimbatore will help you apply for the high profile jobs in MNCs. You can also market your brand and attract more clients with Digital Marketing Online Training in Coimbatore by Besant Technologies.

Syllabus of Digital Marketing Training in Coimbatore

MODULE 1: BASICS of DIGITAL MARKETING

• Introduction To Online Digital Marketing
• Importance Of Digital Marketing
• How did Internet Marketing work?
• Traditional Vs. Digital Marketing
• Types of Digital Marketing
• Increasing Visibility
• Visitors’ Engagement
• Bringing Targeted Traffic
• Lead Generation

Hands-on Lab

• Analysis Of Traditional Marketing
• How to Business Marketing via Traditional Marketing

MODULE 2: ANALYSIS AND KEYWORD RESEARCH

• Market Research
• Keyword Research And Analysis
• Types Of Keywords
• Tools Used For Keyword Research
• Localized Keyword Research
• Competitor Website Keyword Analysis
• Choosing Right Keywords To The Project

Hands-on Lab

• Analysis Market Condition And Opportunities
• Keyword Analysis on Google Keyword Planner Tool
• Pick The Right Keyword For Project

 MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)

• Introduction To Search Engine Optimization
• How Did Search Engine work?
• SEO Fundamentals & Concepts
• Understanding the SERP
• Google Processing
• Indexing
• Crawling

Hands-on Lab

• Search Engine Results Page (SERP) Report Generation
• Google Crawling and Indexing Status Checking

MODULE 4: ON-PAGE OPTIMIZATION

• Domain Selection
• Hosting Selection
• Meta Data Optimization
• URL Optimization
• Internal Linking
• 301 Redirection
• 404 Error Pages
• Canonical Implementation
• H1, H2, H3 Tags Optimization
• Image Optimization
• Landing Page Optimization
• No-Follow And Do-Follow
• Creating XML Sitemap
• Robot.txt

Hands-on Lab

• Analysis of On-Page Site Matrix
• Create a Landing Page
• Implementation on Title Tag, Meta Description, Canonical Tag, Header Tag
• Optimization on Multi-Media file Optimization like Image, Videos, and Infographics
• Landing Page Performance Monitoring and Updation

MODULE 5: OFF-PAGE OPTIMIZATION

• Link Building Tips & Techniques
• Difference Between White Hat And Black Hat SEO
• Alexa Rank, Domain
• Link Acquisition Techniques
• Directory Submission
• Social Bookmarking Submission
• Search Engine Submission
• Web 2.0 Submission
• Article Submission
• Image Submission
• Video Submission
• Forum Submission
• PPT Submission
• PDF Submission
• Classified Submission
• Business Listing
• Blog Commenting
• Citations
• Profile link creations
• Infographics Submission

Hands-on Lab

• Search Engine Guidelines Based Backlink Creation on Landing Page
• The Increase of Link Juice Value
• Increase and Analysis Domain Authority & Page Authority Factor
• Learn 15 Golden Rules Of Backlink Creation and Improve Quality
• How To Avoid Spam Backlink

MODULE 6: SEO UPDATES AND ANALYSIS

• Google Panda,
• Penguin,
• Humming Bird Algorithm
• Google Penalties
• SEO Tools For Website Analysis And Optimization
• Competitor Website Analysis And Backlinks Building
• Backlinks Tracking, Monitoring, And Reporting

Hands-on Lab

• Learn Roles and Responsibilities Of Algorithm
  • Panda Algorithm
  • Penguin Algorithm
  • Pirate Algorithm
  • Hummingbird Algorithm
  • Pigeon Algorithm
  • Mobile-Friendly Update Algorithm
  • RankBrain Algorithm
  • Possum Algorithm
  • Fred Algorithm

• How to Recover Algorithm Penalties
• Prevention Of Algorithm Penalties to Website
• How to Identify Spam Backlinks and Rectification

MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING

• Creating Local Listing In Search Engine
• Google Places Setup (Including Images, Videos, Map Etc)
• Search Engine Visibility Reports
• Verification Of Listing
• Google Reviews

Hands-on Lab

• Google My Business (GMB) How To Create
• How To Google My Business (GMB) Verify
• Maintain Brand and Reputation on Google My Business (GMB) Listing
• Search Engine Visibility Reports Preparation and Analysis

MODULE 8: GOOGLE ADWORDS OR PAY PER CLICK MARKETING (SEM)

• Google Adwords
• Introduction To Online Advertising And Adwords
• Adwords Account And Campaign Basics
• Adwords Targeting And Placement
• Adwords Bidding And Budgeting
• Adwords Tools
• Opportunities
• Optimizing Performance
• Ads Type
• Bidding Strategies
• Search Network
• Display Network
• Shopping Ads
• Video Ads
• Universal App Ads
• Tracking Script
• Remarketing
• Performance Monitoring
• Reports

Hands-on Lab

• Google Ads Account Creation and Setup
• Right Keyword selection and Grouping on Google Keyword Planner Tool
• Campaign Setup, Performance monitoring, Analysis, and Implementation
• Set on Conversion Tag
• Set on Remarketing Tag
• Set on Goal and Monitoring
• Weekly and Monthly Report Generation

MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)

• Social Media Optimization
• Introduction To Social Media Networks
• Types Of Social Media Websites
• Social Media Optimization Concepts
• Facebook, Google+, LinkedIn,
• YouTube, Pinterest,
• Hashtags
• Image Optimization

Hands-on Lab

• How To Create Strong Profile Account On Social Media
  • Facebook
  • Google+
  • Twitter
  • Linkedin
  • Instagram
  • Pinterest

MODULE 10: SOCIAL MEDIA MARKETING (SMM)

• Facebook Optimization
• Fan Page Vs Profile Vs Group
• Creating Facebook Page For Business
• Increasing Fans And Doing Marketing
• Facebook Analytics
• Facebook Advertising And Its Types In Detail
• Creating Advertising Campaigns,
• Payment Modes
• Introduction To Twitter
• Creating Strong Profiles On Twitter
• Followers, ReTweets, Clicks,
• Conversions, HashTags
• LinkedIn Optimization
• What Is LinkedIn?
• Individual Profile Vs. Company Profile
• Branding On LinkedIn
• Marketing On LinkedIn Groups
• Google Plus
• Tools & Techniques
• Google + Groups
• Google Plus For Businesses

Hands-on Lab

• Social Media Brand Account Creation
  • Google+
  • Facebook
  • Twitter
  • Linkedin
  • Instagram
  • Pinterest
• Structure of Post
• Post Template Creation
• Content Creation On Social Media Post
• Right Hashtag for your Post
• Analysis of Likes, Share, Comment, Followers, and Retweet
• Increase Brand Awareness
• Identify Target Audience and Convert Goal
• Report Generation on Post Reach
• Facebook Ads
  • Campaign Setup, Performance monitoring, Analysis, and Implementation
  • Right Target Audience Selection
  • Set on Facebook Pixel Tag
  • Set on Remarketing Tag
  • Weekly and Monthly Ads Report Generation

MODULE 11: GOOGLE WEB ANALYTICS

• Getting Started With Google Analytics
• Navigating Google Analytics
• Real-Time Monitoring
• Audience
• Acquisition
• Traffic Sources
• Behavior
• Content
• Visitors
• Live Data
• Demographics

Hands-on Lab

• Google Analytics Integrate On Website
• Analysis And Report preparation on weekly and Monthly
• Setup Goal And Monitoring

MODULE 12: WEBMASTER TOOLS

• Adding site and verification
• Setting Geo-target location
• Search queries analysis
• Filtering search queries
• External Links report
• Crawls stats and Errors
• Sitemaps
• Robots.txt and Links Removal
• HTML Suggestion

Hands-on Lab

• Search Console Integrate On Website
• Website Error Identification and Rectification via Search Console
• Website URL submit on Search console
• Find and Fix Crawl Error
• Remove Spam Backlink on via Search Console

MODULE 13: CREATING A NEW SIMPLE WEBSITE

• Creating A Simple Website For Your Business

Hands-on Lab

• Right Theme Selection And Optimization
• Landing Page Template Creation
• Content Template Creation
• Add Custom HTML and CSS Code
• Create sitemap.xml and robots.txt File Creation

MODULE 14: INTERVIEW PREPARATION

• Resume Preparation
• Interview Question Preparation

Hands-on Lab

• Mock Test Preparation and Confidence Improvement
• Digital Marketing Skills Improvement

Upcoming Batch Schedule for Digital Marketing Training in Coimbatore

Besant Technologies provides flexible timings to all our students. Here is Digital Marketing Training in Coimbatore Batch Schedule. If this schedule doesn’t match please let us know. We will try to arrange appropriate timings based on your flexible timings.

• 16-12-2024 Mon (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per Session Get Fees
• 19-12-2024 Thu (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per Session Get Fees
• 14-12-2024 Sat (Sat - Sun)Weekend Batch 11:00 AM (IST) (Class 3Hrs) / Per Session Get Fees

Can’t find a batch you were looking for?

Request a Batch

Trainer Profile of Digital Marketing Training in Coimbatore

Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.

• More than 7+ Years of Experience.
• Trained more than 2000+ students in a year.
• Strong Theoretical & Practical Knowledge.
• Certified Professionals with High Grade.
• Well connected with Hiring HRs in multinational companies.
• Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
• Trainers have Experienced on multiple real-time projects in their Industries.
• Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc

Digital Marketing Certification

Besant Technologies Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher’s as well as corporate trainees.

Our certification at Besant Technologies is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC’s of the world. The certification is only provided after successful completion of our training and practical based projects.

Gain a Valid Life time Course Completion Certification upon your Course Completion and Lab works.  Boost your Career with Our Digital Marketing Training Course.  Get Placed in Top MNC or Start your own Digital Marketing Companies to grow.

Digital Marketing Certification Training Key Features

• 2+ Live Projects for SEO
• 12+ Years Certified Trainers
• Basic to Advanced Level Training
• Online & Self-Paced Learning Options
• 100% Digital Marketing Certification Oriented Courses
• Digital marketing Placement Course
• Certification Preparation Exams
• Mock Interview & Resume Building
• Shareable Course Completion Certificate
• 20+ Branches in India
• HTML and CSS Refresher Classes
• Unique Course Materials and Updated 2020 Syllabus

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