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Digital Marketing is the potential way to generate leads and business through an online platform. Nowadays, 70% of the audience uses the internet to fulfill their every service and product needs. Now online marketing is everywhere from domestic to international business, companies are opting for this new way of selling their services.

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INR 25000 INR 18000

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Price

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Upcoming Batch Schedule for Digital Marketing Training in Trivandrum

Besant Technologies provides flexible timings to all our students. Here is Digital Marketing Training in Trivandrum Batch Schedule. If this schedule doesn’t match please let us know. We will try to arrange appropriate timings based on your flexible timings.

  • 01-11-2021 Mon (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per SessionGet Fees
  • 28-10-2021 Thu (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per SessionGet Fees
  • 30-10-2021Sat (Sat - Sun)Weekend Batch11:00 AM (IST) (Class 3Hrs) / Per SessionGet Fees
Digital Marketing Course in Trivandrum

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Digital Marketing Course in Trivandrum

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Syllabus of Digital Marketing Training in Trivandrum

MODULE 1: BASICS of DIGITAL MARKETING

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
Hands-on Lab
  • Analysis Of Traditional Marketing
  • How to Business Marketing via Traditional Marketing

MODULE 2: ANALYSIS AND KEYWORD RESEARCH

  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Keyword Analysis
  • Choosing Right Keywords To The Project
Hands-on Lab
  • Analysis Market Condition And Opportunities
  • Keyword Analysis on Google Keyword Planner Tool
  • Pick The Right Keyword For Project

 MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)

  • Introduction To Search Engine Optimization
  • How Did Search Engine work?
  • SEO Fundamentals & Concepts
  • Understanding the SERP
  • Google Processing
  • Indexing
  • Crawling
Hands-on Lab
  • Search Engine Results Page (SERP) Report Generation
  • Google Crawling and Indexing Status Checking

MODULE 4: ON-PAGE OPTIMIZATION

  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Creating XML Sitemap
  • Robot.txt
Hands-on Lab
  • Analysis of On-Page Site Matrix
  • Create a Landing Page
  • Implementation on Title Tag, Meta Description, Canonical Tag, Header Tag
  • Optimization on Multi-Media file Optimization like Image, Videos, and Infographics
  • Landing Page Performance Monitoring and Updation

MODULE 5: OFF-PAGE OPTIMIZATION

  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Image Submission
  • Video Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting
  • Citations
  • Profile link creations
  • Infographics Submission
Hands-on Lab
  • Search Engine Guidelines Based Backlink Creation on Landing Page
  • The Increase of Link Juice Value
  • Increase and Analysis Domain Authority & Page Authority Factor
  • Learn 15 Golden Rules Of Backlink Creation and Improve Quality
  • How To Avoid Spam Backlink

MODULE 6: SEO UPDATES AND ANALYSIS

  • Google Panda,
  • Penguin,
  • Humming Bird Algorithm
  • Google Penalties
  • SEO Tools For Website Analysis And Optimization
  • Competitor Website Analysis And Backlinks Building
  • Backlinks Tracking, Monitoring, And Reporting
Hands-on Lab
  • Learn Roles and Responsibilities Of Algorithm
    • Panda Algorithm
    • Penguin Algorithm
    • Pirate Algorithm
    • Hummingbird Algorithm
    • Pigeon Algorithm
    • Mobile-Friendly Update Algorithm
    • RankBrain Algorithm
    • Possum Algorithm
    • Fred Algorithm
  • How to Recover Algorithm Penalties
  • Prevention Of Algorithm Penalties to Website
  • How to Identify Spam Backlinks and Rectification

MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING

  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Search Engine Visibility Reports
  • Verification Of Listing
  • Google Reviews
Hands-on Lab
  • Google My Business (GMB) How To Create
  • How To Google My Business (GMB) Verify
  • Maintain Brand and Reputation on Google My Business (GMB) Listing
  • Search Engine Visibility Reports Preparation and Analysis

MODULE 8: GOOGLE ADWORDS OR PAY PER CLICK MARKETING (SEM)

  • Google Adwords
  • Introduction To Online Advertising And Adwords
  • Adwords Account And Campaign Basics
  • Adwords Targeting And Placement
  • Adwords Bidding And Budgeting
  • Adwords Tools
  • Opportunities
  • Optimizing Performance
  • Ads Type
  • Bidding Strategies
  • Search Network
  • Display Network
  • Shopping Ads
  • Video Ads
  • Universal App Ads
  • Tracking Script
  • Remarketing
  • Performance Monitoring
  • Reports
Hands-on Lab
  • Google Ads Account Creation and Setup
  • Right Keyword selection and Grouping on Google Keyword Planner Tool
  • Campaign Setup, Performance monitoring, Analysis, and Implementation
  • Set on Conversion Tag
  • Set on Remarketing Tag
  • Set on Goal and Monitoring
  • Weekly and Monthly Report Generation

MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)

  • Social Media Optimization
  • Introduction To Social Media Networks
  • Types Of Social Media Websites
  • Social Media Optimization Concepts
  • Facebook, Google+, LinkedIn,
  • YouTube, Pinterest,
  • Hashtags
  • Image Optimization
Hands-on Lab
  • How To Create Strong Profile Account On Social Media
    • Facebook
    • Google+
    • Twitter
    • Linkedin
    • Instagram
    • Pinterest

MODULE 10: SOCIAL MEDIA MARKETING (SMM)

  • Facebook Optimization
  • Fan Page Vs Profile Vs Group
  • Creating Facebook Page For Business
  • Increasing Fans And Doing Marketing
  • Facebook Analytics
  • Facebook Advertising And Its Types In Detail
  • Creating Advertising Campaigns,
  • Payment Modes
  • Introduction To Twitter
  • Creating Strong Profiles On Twitter
  • Followers, ReTweets, Clicks,
  • Conversions, HashTags
  • LinkedIn Optimization
  • What Is LinkedIn?
  • Individual Profile Vs. Company Profile
  • Branding On LinkedIn
  • Marketing On LinkedIn Groups
  • Google Plus
  • Tools & Techniques
  • Google + Groups
  • Google Plus For Businesses
Hands-on Lab
  • Social Media Brand Account Creation
    • Google+
    • Facebook
    • Twitter
    • Linkedin
    • Instagram
    • Pinterest
  • Structure of Post
  • Post Template Creation
  • Content Creation On Social Media Post
  • Right Hashtag for your Post
  • Analysis of Likes, Share, Comment, Followers, and Retweet
  • Increase Brand Awareness
  • Identify Target Audience and Convert Goal
  • Report Generation on Post Reach
  • Facebook Ads
    • Campaign Setup, Performance monitoring, Analysis, and Implementation
    • Right Target Audience Selection
    • Set on Facebook Pixel Tag
    • Set on Remarketing Tag
    • Weekly and Monthly Ads Report Generation

MODULE 11: GOOGLE WEB ANALYTICS

  • Getting Started With Google Analytics
  • Navigating Google Analytics
  • Real-Time Monitoring
  • Audience
  • Acquisition
  • Traffic Sources
  • Behavior
  • Content
  • Visitors
  • Live Data
  • Demographics
Hands-on Lab
  • Google Analytics Integrate On Website
  • Analysis And Report preparation on weekly and Monthly
  • Setup Goal And Monitoring

MODULE 12: WEBMASTER TOOLS

  • Adding site and verification
  • Setting Geo-target location
  • Search queries analysis
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • Robots.txt and Links Removal
  • HTML Suggestion
Hands-on Lab
  • Search Console Integrate On Website
  • Website Error Identification and Rectification via Search Console
  • Website URL submit on Search console
  • Find and Fix Crawl Error
  • Remove Spam Backlink on via Search Console

MODULE 13: CREATING A NEW SIMPLE WEBSITE

  • Creating A Simple Website For Your Business
Hands-on Lab
  • Right Theme Selection And Optimization
  • Landing Page Template Creation
  • Content Template Creation
  • Add Custom HTML and CSS Code
  • Create sitemap.xml and robots.txt File Creation

MODULE 14: INTERVIEW PREPARATION

  • Resume Preparation
  • Interview Question Preparation
Hands-on Lab
  • Mock Test Preparation and Confidence Improvement
  • Digital Marketing Skills Improvement

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Digital Marketing Certification Training in Trivandrum

It is a vast field consist of lots of activities, which collectively helps in growing your business online. While keeping in mind the emerging scope of digital marketing, lots of aspirants are taking it as a career option. This course covers topics like SEO, PPC, SMM, ORM, Award Training, Facebook marketing, Google programs like google webmaster & analytics, content writing, etc.

Why Choose Digital Marketing Certification Training in Trivandrum?

There are lots of reasons why digital marketing has become a globally opted training course. It provides you highest paying job and a secure future. Moreover, the increasing dependency of people on the internet broadens the scope of digital marketing shortly. We all know that to pursue your career in any sector, you should learn basic to advance knowledge and skills about it. This Digital Marketing Certification Training in Trivandrum will help you in developing your skill and knowledge about all the essential elements and part comes under digital marketing.

In this course, you will become familiar with around 40+ digital marketing tools, SEO Tools, content writing tools for quality and effective work. With the reality of its real-time project managing feature, you could gain practical knowledge about how digital marketing functions. On the completion of this course, you will find yourself capable of bringing any business online and generate leads for it

Top Skills that you will learn Digital Marketing Online Training in Trivandrum

The demand for digital marketers in India is increasing day-by-day with the best skills. To give your significant contribution to this industry, this online training course for digital marketing has introduced. It provides you a thorough understanding of online marketing by various experts from all over India. You will get experience in E-learning content, online examination, live stream classes, online session a lot more in this course. Moreover, here are the top skills that you acquire in this course:

  • Develop an understanding of top digital marketing aspect such as inbound marketing, affiliate marketing, SEO, paid marketing, social media marketing, and web analytics
  • You will be able to plan, manage, and execute multi-channel campaigns
  • How to generate leads and take digital marketing initiatives for your clients
  • Analysis of current market senior on some specific keyword suitable for your business
  • Ability to make an in-depth comparison of business and other competitive companies

Once you will learn digital marketing, you don’t need to depend on any third party for promoting your business and generate leads. You can get remarkable exposure within a specific time frame as digital marketing has a great potential to grow your business. It is the most powerful tool that companies are using.

How Promising is Digital marketing course?

It is always good to find out the facts and figures before indulging in any course. So here are some points, which will help you find out why digital marketer is in demand:

  • According to the top recruiting site indeed.com, the on an average salary of digital marketing head is $102,358 on Indeed.com
  • There are around 58,944+ jobs available all over the globe.
  • As per the naukri.com data, there are around 16,508+ jobs for Digital Marketers in India

Overall, there are lots of companies, who are hiring digital marketers and similar profiles for growing their business online. So, if you are willing to start Digital Marketing Certification Training in Trivandrum then you can rely on it for promising career options.

Major Topics covered in this Digital Marketing Course

Find out the major and key-topic covered in this course for imparting the best skills:

  1. An introduction of digital marketing,
  2. Fundamental of marketing
  3. What is inbound and outbound marketing
  4. How to target the right audience
  5. Top Digital Marketing and SEO Tools
  6. conversion and strategy
  7. Advance web analytics
  8. Search engine optimization ( basic to advanced)
  9. Pay Per click Certification
  10. Social media marketing
  11. Mobile Marketing
  12. Email Marketing
  13. Content Writing and marketing
  14. Keyword Orientation and strategies
  15. Website Conversation Rate Optimizations etc

How Digital marketing Online Course At Besant Technologies helpful?

Besant Technologies has been imparting the valuable skill and knowledge of many different IT Courses to the student for many years. It can be a good step to pursue your course with such a well-establish online institute. It is backed by the top IT professionals, who are experienced and contributed their knowledge to many MNC Companies. Through the advance, digital marketing concept of various niche and domain will help you to become professional digital marketers. The experts will let you work on a real project to make to job perfect. Here are the top points that make this beneficial at Besant Technologies.

  • You will learn Fundamentals of Online Marketing, Inbound and paid marketing, Demystifying Digital Channels and Conversion, SEO, SMM, ORM Content Strategy courses. This practice will provide you a thorough understanding of how digital marketing functions.
  • We focus on all the important topics of digital marketing and tell you the importance of which activities consist of how much value so that you can perform your action accordingly.
  • By working on a real-time project, you will face all the difficulties that could come up at your office front but this time, we are here to resolve all of them.
  • It let you make your strategies and choose the right tools for the overall growth of your business.
  • On the completion of this, there will be an exam conducted by our end to know your current knowledge. This will brush up all your previous topic and make you a professional digital marketers

Who can take up a Digital marketing online course?

You belong to the following sector then you are eligible for this course:

  1. Graduates with a journalism course
  2. SEO professionals and executives
  3. Content and blog writers
  4. Marketing Manager
  5. Sales Representatives
  6. Business Owner
  7. Business Development Manager
  8. Marketing Consultant

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Trainer Profile of Digital Marketing Training in Trivandrum

Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.

  • More than 7+ Years of Experience.
  • Trained more than 2000+ students in a year.
  • Strong Theoretical & Practical Knowledge.
  • Certified Professionals with High Grade.
  • Well connected with Hiring HRs in multinational companies.
  • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • Trainers have Experienced on multiple real-time projects in their Industries.
  • Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc

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Digital Marketing Exams and Certification

Besant Technologies Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher’s as well as corporate trainees.

Our certification at Besant Technologies is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC’s of the world. The certification is only provided after successful completion of our training and practical based projects.

Digital Marketing Course in Trivandrum

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Key Features of Digital Marketing Training in Trivandrum

30+ Hours Course Duration

100% Job Oriented Training

Industry Expert Faculties

Free Demo Class Available

Completed 800+ Batches

Certification Guidance

Group Discount

If you have Three or more people in your training we will be delighted to offer you a group discount.

Digital Marketing Course in Trivandrum

Training Courses Reviews

I did my Digital Marketing Course in Trivandrum at Besant Technologies. I got a really good experience here and our instructor Chandra so helpful in the training session. They provide quality training. I am really satisfied. Thanks to Besant Technologies.

A

Ambika

I attended Digital Marketing Training in Trivandrum in Besant Technologies. The training given was very good. Trainer Ramkumar was very knowledgable and helpful. They have proper training material, practice exercises and guidance for the interviews. Overall the experience was really good.

G

Gowtham

I have completed Digital Marketing Training in Trivandrum at Besant technologies. Mr.Gokul is a good trainer. He teaches with live examples and he patiently cleared all my doubts. I personally suggest Besant technologies for Digital Marketing.

S

Sridhar

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Frequently Asked Questions

Call now: +91-9707 250 260 and know the exciting offers available for you!

Besant Technologies offers 250+ IT training courses in more than 20+ branches all over India with 10+ years of Experienced Expert level Trainers.

  • Fully hands-on training
  • 30+ hours course duration
  • Industry expert faculties
  • Completed 1500+ batches
  • 100% job oriented training
  • Certification guidance
  • Own course materials
  • Resume editing
  • Interview preparation
  • Affordable fees structure

Besant Technologies is the Legend in offering placement to the students. Please visit our Placed Students List on our website.

  • More than 2000+ students placed in last year.
  • We have a dedicated placement portal which caters to the needs of the students during placements.
  • Besant Technologies conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
  • 92% percent placement record
  • 1000+ interviews organized

  • Our trainers are more than 10+ years of experience in course relavent technologies.
  • Trainers are expert level and fully up-to-date in the subjects they teach because they continue to spend time working on real-world industry applications.
  • Trainers have experienced on multiple real-time projects in their industries.
  • Are working professionals working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies, etc…
  • Trained more than 2000+ students in a year.
  • Strong theoretical & practical knowledge.
  • Are certified professionals with high grade.
  • Are well connected with hiring HRs in multinational companies.

No worries. Besant technologies assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.

Besant Technologies provides many suitable modes of training to the students like

  • Classroom training
  • One to One training
  • Fast track training
  • Live Instructor LED Online training
  • Customized training

You will receive Besant Technologies globally recognized course completion certification.

Yes, Besant Technologies provides group discounts for its training programs. To get more details, visit our website and contact our support team via Call, Email, Live Chat option or drop a Quick Enquiry. Depending on the group size, we offer discounts as per the terms and conditions.

We accept all major kinds of payment options. Cash, Card (Master, Visa, and Maestro, etc), Net Banking and etc.

Please Contact our course advisor+91-9677 266 800. Or you can share your queries through info@besanttechnologies.com

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