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Besant Technologies offers Digital Marketing Certification Course in India. Digital marketing is the marketing of products or services online through digital media technologies. It may be through social media channels, or mobile apps, or through paid ads or display advertising or any other digital channels. Digital marketing plays an important role in any organization; it is used to create more visibility to the website, to reach more customers, to get more business.

Price

INR 23000 INR 18000

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+91-9707250260

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Price

INR 30000 INR 23000

Have Queries? Ask our Experts

+91-9707250260

Available 24x7 for your queries

Upcoming Batch Schedule for Digital Marketing Training in India

Besant Technologies provides flexible timings to all our students. Here is Digital Marketing Training in India Batch Schedule. If this schedule doesn’t match please let us know. We will try to arrange appropriate timings based on your flexible timings.

  • 25-10-2021 Mon (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per SessionGet Fees
  • 28-10-2021 Thu (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per SessionGet Fees
  • 23-10-2021Sat (Sat - Sun)Weekend Batch11:00 AM (IST) (Class 3Hrs) / Per SessionGet Fees
Digital Marketing Course in India

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Digital Marketing Course in India

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Syllabus of Digital Marketing Training in India

MODULE 1: BASICS of DIGITAL MARKETING

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
Hands-on Lab
  • Analysis Of Traditional Marketing
  • How to Business Marketing via Traditional Marketing

MODULE 2: ANALYSIS AND KEYWORD RESEARCH

  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Keyword Analysis
  • Choosing Right Keywords To The Project
Hands-on Lab
  • Analysis Market Condition And Opportunities
  • Keyword Analysis on Google Keyword Planner Tool
  • Pick The Right Keyword For Project

 MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)

  • Introduction To Search Engine Optimization
  • How Did Search Engine work?
  • SEO Fundamentals & Concepts
  • Understanding the SERP
  • Google Processing
  • Indexing
  • Crawling
Hands-on Lab
  • Search Engine Results Page (SERP) Report Generation
  • Google Crawling and Indexing Status Checking

MODULE 4: ON-PAGE OPTIMIZATION

  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Creating XML Sitemap
  • Robot.txt
Hands-on Lab
  • Analysis of On-Page Site Matrix
  • Create a Landing Page
  • Implementation on Title Tag, Meta Description, Canonical Tag, Header Tag
  • Optimization on Multi-Media file Optimization like Image, Videos, and Infographics
  • Landing Page Performance Monitoring and Updation

MODULE 5: OFF-PAGE OPTIMIZATION

  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Image Submission
  • Video Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting
  • Citations
  • Profile link creations
  • Infographics Submission
Hands-on Lab
  • Search Engine Guidelines Based Backlink Creation on Landing Page
  • The Increase of Link Juice Value
  • Increase and Analysis Domain Authority & Page Authority Factor
  • Learn 15 Golden Rules Of Backlink Creation and Improve Quality
  • How To Avoid Spam Backlink

MODULE 6: SEO UPDATES AND ANALYSIS

  • Google Panda,
  • Penguin,
  • Humming Bird Algorithm
  • Google Penalties
  • SEO Tools For Website Analysis And Optimization
  • Competitor Website Analysis And Backlinks Building
  • Backlinks Tracking, Monitoring, And Reporting
Hands-on Lab
  • Learn Roles and Responsibilities Of Algorithm
    • Panda Algorithm
    • Penguin Algorithm
    • Pirate Algorithm
    • Hummingbird Algorithm
    • Pigeon Algorithm
    • Mobile-Friendly Update Algorithm
    • RankBrain Algorithm
    • Possum Algorithm
    • Fred Algorithm
  • How to Recover Algorithm Penalties
  • Prevention Of Algorithm Penalties to Website
  • How to Identify Spam Backlinks and Rectification

MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING

  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Search Engine Visibility Reports
  • Verification Of Listing
  • Google Reviews
Hands-on Lab
  • Google My Business (GMB) How To Create
  • How To Google My Business (GMB) Verify
  • Maintain Brand and Reputation on Google My Business (GMB) Listing
  • Search Engine Visibility Reports Preparation and Analysis

MODULE 8: GOOGLE ADWORDS OR PAY PER CLICK MARKETING (SEM)

  • Google Adwords
  • Introduction To Online Advertising And Adwords
  • Adwords Account And Campaign Basics
  • Adwords Targeting And Placement
  • Adwords Bidding And Budgeting
  • Adwords Tools
  • Opportunities
  • Optimizing Performance
  • Ads Type
  • Bidding Strategies
  • Search Network
  • Display Network
  • Shopping Ads
  • Video Ads
  • Universal App Ads
  • Tracking Script
  • Remarketing
  • Performance Monitoring
  • Reports
Hands-on Lab
  • Google Ads Account Creation and Setup
  • Right Keyword selection and Grouping on Google Keyword Planner Tool
  • Campaign Setup, Performance monitoring, Analysis, and Implementation
  • Set on Conversion Tag
  • Set on Remarketing Tag
  • Set on Goal and Monitoring
  • Weekly and Monthly Report Generation

MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)

  • Social Media Optimization
  • Introduction To Social Media Networks
  • Types Of Social Media Websites
  • Social Media Optimization Concepts
  • Facebook, Google+, LinkedIn,
  • YouTube, Pinterest,
  • Hashtags
  • Image Optimization
Hands-on Lab
  • How To Create Strong Profile Account On Social Media
    • Facebook
    • Google+
    • Twitter
    • Linkedin
    • Instagram
    • Pinterest

MODULE 10: SOCIAL MEDIA MARKETING (SMM)

  • Facebook Optimization
  • Fan Page Vs Profile Vs Group
  • Creating Facebook Page For Business
  • Increasing Fans And Doing Marketing
  • Facebook Analytics
  • Facebook Advertising And Its Types In Detail
  • Creating Advertising Campaigns,
  • Payment Modes
  • Introduction To Twitter
  • Creating Strong Profiles On Twitter
  • Followers, ReTweets, Clicks,
  • Conversions, HashTags
  • LinkedIn Optimization
  • What Is LinkedIn?
  • Individual Profile Vs. Company Profile
  • Branding On LinkedIn
  • Marketing On LinkedIn Groups
  • Google Plus
  • Tools & Techniques
  • Google + Groups
  • Google Plus For Businesses
Hands-on Lab
  • Social Media Brand Account Creation
    • Google+
    • Facebook
    • Twitter
    • Linkedin
    • Instagram
    • Pinterest
  • Structure of Post
  • Post Template Creation
  • Content Creation On Social Media Post
  • Right Hashtag for your Post
  • Analysis of Likes, Share, Comment, Followers, and Retweet
  • Increase Brand Awareness
  • Identify Target Audience and Convert Goal
  • Report Generation on Post Reach
  • Facebook Ads
    • Campaign Setup, Performance monitoring, Analysis, and Implementation
    • Right Target Audience Selection
    • Set on Facebook Pixel Tag
    • Set on Remarketing Tag
    • Weekly and Monthly Ads Report Generation

MODULE 11: GOOGLE WEB ANALYTICS

  • Getting Started With Google Analytics
  • Navigating Google Analytics
  • Real-Time Monitoring
  • Audience
  • Acquisition
  • Traffic Sources
  • Behavior
  • Content
  • Visitors
  • Live Data
  • Demographics
Hands-on Lab
  • Google Analytics Integrate On Website
  • Analysis And Report preparation on weekly and Monthly
  • Setup Goal And Monitoring

MODULE 12: WEBMASTER TOOLS

  • Adding site and verification
  • Setting Geo-target location
  • Search queries analysis
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • Robots.txt and Links Removal
  • HTML Suggestion
Hands-on Lab
  • Search Console Integrate On Website
  • Website Error Identification and Rectification via Search Console
  • Website URL submit on Search console
  • Find and Fix Crawl Error
  • Remove Spam Backlink on via Search Console

MODULE 13: CREATING A NEW SIMPLE WEBSITE

  • Creating A Simple Website For Your Business
Hands-on Lab
  • Right Theme Selection And Optimization
  • Landing Page Template Creation
  • Content Template Creation
  • Add Custom HTML and CSS Code
  • Create sitemap.xml and robots.txt File Creation

MODULE 14: INTERVIEW PREPARATION

  • Resume Preparation
  • Interview Question Preparation
Hands-on Lab
  • Mock Test Preparation and Confidence Improvement
  • Digital Marketing Skills Improvement

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Digital Marketing Course in India

Digital Marketing Training in India

Digital marketing is used in every business organization today and it is very effective compared to traditional marketing. Since digital marketing is used everywhere, digital marketing certification is in huge demand and most of the companies recruit individuals who are certified in digital marketing. Learn digital marketing and get certified from Besant Technologies, which provides the best digital marketing certification training in India.

We have got expert trainers team who are having more than 7 years of working experience in the same industry and have taught more than 2000 students in a year. They give you real-time examples so that you get all the digital marketing concepts. They prepare you for the exam and even job interviews so that you get certified and get placed in a good company. We provide 24/7 support to our students to educate and motivate them throughout the digital marketing training course.

About Digital Marketing Certification Course in India

What are the Main Objectives of the Digital Marketing Certification Training Course in India?

Our objectives are to make you learn and get expertise in the below digital marketing concepts such as

  • To educate the students about the latest digital marketing trends and tools.
  • To make you understand the mentality of online customers
  • All about On-page SEO and Off-page SEO
  • Learn about all Social Media Channels and how they work
  • Learn how to search a keyword to a webpage
  • Also, learn how market research is done

At the end of our digital marketing training, you will be able to learn all basic to advanced concepts of digital marketing.

Who should you go for Digital Marketing Certification Training in India?

Graduates who want to explore something different than coding and development should go for digital marketing training in India. Anyone who has an interest in digital marketing can also apply for digital marketing online training in India. If you are an entrepreneur and if you own a website then you should join the digital marketing certification training.

Digital marketing skills will help you boost the visibility of your website and hence increase your business revenue. There are millions of freelancing opportunities for digital marketers with good pay. So even if you don’t want to work full-time you can take this training and make money at home by doing freelancing jobs. As there are no prerequisites before joining digital marketing training anyone can get certified by enrolling in our digital marketing certification training course in India.

What will you learn from Digital Marketing Certification Training?

At Digital marketing training in India, you will learn basic to advanced concepts of online marketing such as Market research, Keyword research, Search engine optimization, Social Media Optimization, PPC, Display advertising, Google analytics, CPC, how to bid on a keyword, Search Engine Marketing, Social Media Marketing, How to write an attractive content, content marketing, How to rank your webpage on first page, etc.

What are the Benefits of Digital Marketing Certification in India?

  • Every small to large scale industries today require the knowledge of digital marketing, they are looking for certified digital marketers to work for their companies. Digital marketers get paid well compared to other marketing professionals.
  • You do not need any programming language to learn digital marketing this course is made for graduates who are not good at coding and development.
  • Digital marketing training will help you speed up your career goals, it allows you to grab good job opportunities with high pay.
  • Even if you own a website, if you learn digital marketing you will see some huge difference in your website visibility and conversion rate.
  • It is a great platform for fresher’s to go for digital marketing training because they will be in demand after getting certified.

Key Features of Digital Marketing Training in India

  • Digital marketing training in India is conducted by very well experienced digital marketing trainers; they have more than 10 years of working experience in top companies.
  • At Besant Technologies, we provide different modes of digital marketing training such as classroom training, online training, one-to-one training, etc
  • We provide flexibility to our students; they can choose the time slot of the training according to their convenience.
  • Digital Marketing Certification training in India is of 30 to 45 hours long training where you will be assigned a few real-time projects and work assignments.
  • We have a support team that is available 24/7 to assist our students, they will solve any doubts that you may get during the digital marketing training.
  • If you miss a session in digital marketing training you need not worry, you can inform our support team and they will reschedule the particular session for you according to your availability.
  • This training is for both beginners and experts, however, our syllabus for digital marketing training is designed in such a way that even beginners can learn digital marketing like an expert.

So, no matter if you don’t have any prior knowledge you can apply for the Digital Marketing Certification Training Course in India at Besant Technologies.

There are millions of job opportunities for Digital Marketing professionals in the market today. Certified digital marketers get huge salary packages compared to others. The human resource team gives preference to candidates who have a certification in digital marketing and shortlist those candidates.

There are several Digital marketing jobs for job seekers available in every small to large scale industries to name a few

  • Digital Marketing Manager
  • SEO Analyst
  • SEO Executive
  • Content Writer
  • Digital Marketing Executive
  • Social Media Marketing Specialist
  • Copy Writer
  • Content Marketing Manager

Besant Technologies has been the best training institute in India for more than a decade. It has got well trained, experienced trainers who can make every concept of digital marketing simple and easy to learn for the students. We provide certification for the students once they clear the digital marketing exam, the certification is given by Besant Technologies; it is accredited globally and recognized by all major companies.

If you fail in the final exam, we will support you to re-attempt it and help you in guiding better at scoring the required results. Also, we provide job assistance to our certified students and help them get placed in good companies.

Enroll in Digital Marketing Online Training in India, get certified from the best training institute and get a job that you always desired.

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Trainer Profile of Digital Marketing Course in India

Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.

  • More than 7+ Years of Experience.
  • Trained more than 2000+ students in a year.
  • Strong Theoretical & Practical Knowledge.
  • Certified Professionals with High Grade.
  • Well connected with Hiring HRs in multinational companies.
  • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • Trainers have Experienced on multiple real-time projects in their Industries.
  • Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc

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Digital Marketing Exams and Certification

Besant Technologies Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher’s as well as corporate trainees.

Our certification at Besant Technologies is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC’s of the world. The certification is only provided after successful completion of our training and practical based projects.

Digital Marketing Course in India

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Digital Marketing Course in India

Key Features of Digital Marketing Course in India

Skill Level

Beginner

Duration

30 Hours

KeyFeatures

Total Learners

2090 Learners

Assignments

15 Hours

Group Discount

If you have Three or more people in your training we will be delighted to offer you a group discount.

Digital Marketing Course in India

Training Courses Reviews

I would like to highlight a few points about my association with Besant Technologies. The faculty members out here are super supportive. They make you understand a concept till they are convinced you have gotten a good grip over it. The second upside is definitely the amount of friendliness in their approach. I and my fellow mates always felt welcome whenever we had doubts. Thirdly, Besant offers extra support to students with a weaker understanding of the field of IT.

s

Siva Kumar

When I joined Besant Technologies, I didn’t really expect a lot from it, to be extremely honest. But as time went by, I realised I got from Besant Technologies exactly what I wanted- a healthy environment for learning. Cordial teachers and their valuable lectures make understanding things so much easy. I thank Besant for having been so supportive throughout the course.

D

Daniel

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Frequently Asked Questions

Call now: +91-9707 250 260 and know the exciting offers available for you!

Besant Technologies offers 250+ IT training courses in more than 20+ branches all over India with 10+ years of Experienced Expert level Trainers.

  • Fully hands-on training
  • 30+ hours course duration
  • Industry expert faculties
  • Completed 1500+ batches
  • 100% job oriented training
  • Certification guidance
  • Own course materials
  • Resume editing
  • Interview preparation
  • Affordable fees structure

Besant Technologies is the Legend in offering placement to the students. Please visit our Placed Students List on our website.

  • More than 2000+ students placed in last year.
  • We have a dedicated placement portal which caters to the needs of the students during placements.
  • Besant Technologies conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
  • 92% percent placement record
  • 1000+ interviews organized

  • Our trainers are more than 10+ years of experience in course relavent technologies.
  • Trainers are expert level and fully up-to-date in the subjects they teach because they continue to spend time working on real-world industry applications.
  • Trainers have experienced on multiple real-time projects in their industries.
  • Are working professionals working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies, etc…
  • Trained more than 2000+ students in a year.
  • Strong theoretical & practical knowledge.
  • Are certified professionals with high grade.
  • Are well connected with hiring HRs in multinational companies.

No worries. Besant technologies assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.

Besant Technologies provides many suitable modes of training to the students like

  • Classroom training
  • One to One training
  • Fast track training
  • Live Instructor LED Online training
  • Customized training

You will receive Besant Technologies globally recognized course completion certification.

Yes, Besant Technologies provides group discounts for its training programs. To get more details, visit our website and contact our support team via Call, Email, Live Chat option or drop a Quick Enquiry. Depending on the group size, we offer discounts as per the terms and conditions.

We accept all major kinds of payment options. Cash, Card (Master, Visa, and Maestro, etc), Net Banking and etc.

Please Contact our course advisor+91-9677 266 800. Or you can share your queries through info@besanttechnologies.com

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