Digital Marketing Certification Course Overview
This Comprehensive Digital Marketing Course will enable you to work on real time Projects to improve your Internet Marketing Skills with Demo and Hands-on Classes Offered by Besant Technologies. Digital Marketing Online Training in Vijayawada Offers Placement and Certification Classes on SEO & Advanced SEO Topics with Updated Syllabus 2020.
From this Course you will gain Content Writing Skills for Google Organic Search to improve your business revenue. Become an internet marketing Consultant with our Best Digital Marketing Master Program delivered by Industry Experts.
You will get expertise on Google Analytics, Google Maps, Google Tag Manager, youtube Advertisement, Facebook Advertisement, Display Ad, Gmail AD, mailchimp and more with Project works and lab Sessions.
This Recommended Digital Marketing Course is well Suitable for Fresher’s, Business Owners, Freelancers, Sales executives and Individuals who wish to learn Digital marketing Techniques without any coding Knowledge.
Our Course will help you to get Best Digital Marketing Jobs in Startups and MNC Companies and also we will refer you to do freelancing works for Ecommerce and Online Shopping Companies.
This Course will be available through Online Classroom training with Live Instructor-Led & Self –Paced Video Options. Courses available for weekend, weekdays Classes, one-to-one fast track with Individual Trainers. We are Charging Very low Price and 10% discount on your first course.
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Syllabus of Digital Marketing Course in Chennai
MODULE 1: BASICS of DIGITAL MARKETING
- Introduction To Online Digital Marketing
- Importance Of Digital Marketing
- How did Internet Marketing work?
- Traditional Vs. Digital Marketing
- Types of Digital Marketing
- Increasing Visibility
- Visitors’ Engagement
- Bringing Targeted Traffic
- Lead Generation
MODULE 2: ANALYSIS AND KEYWORD RESEARCH
- Market Research
- Keyword Research And Analysis
- Types Of Keywords
- Tools Used For Keyword Research
- Localized Keyword Research
- Competitor Website Keyword Analysis
- Choosing Right Keywords To The Project
MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)
- Introduction To Search Engine Optimization
- How Did Search Engine work?
- SEO Fundamentals & Concepts
- Understanding the SERP
- Google Processing
MODULE 4: ON-PAGE OPTIMIZATION
- Domain Selection
- Hosting Selection
- Meta Data Optimization
- URL Optimization
- Internal Linking
- 301 Redirection
- 404 Error Pages
- Canonical Implementation
- H1, H2, H3 Tags Optimization
- Image Optimization
- Landing Page Optimization
- No-Follow And Do-Follow
- Creating XML Sitemap
MODULE 5: OFF-PAGE OPTIMIZATION
- Link Building Tips & Techniques
- Difference Between White Hat And Black Hat SEO
- Alexa Rank, Domain
- Directory Submission
- Social Bookmarking Submission
- Search Engine Submission
- Web 2.0 Submission
- Article Submission
- Image Submission
- Video Submission
- Forum Submission
- PPT Submission
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Profile link creations
- Infographics Submission
MODULE 6: SEO UPDATES AND ANALYSIS
- Google Panda,
- Humming Bird Algorithm
- Google Penalties
- SEO Tools For Website Analysis And Optimization
- Competitor Website Analysis And Backlinks Building
- Backlinks Tracking, Monitoring, And Reporting
MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING
- Creating Local Listing In Search Engine
- Google Places Setup (Including Images, Videos, Map Etc)
- Search Engine Visibility Reports
- Verification Of Listing
- Google Reviews
MODULE 8: GOOGLE ADS OR PAY PER CLICK MARKETING (SEM)
- Google Ads
- Introduction To Online Advertising And Adwords
- Ad words Account And Campaign Basics
- Ad words Targeting And Placement
- Ad words Bidding And Budgeting
- Ad words Tools
- Optimizing Performance
- Ads Type
- Bidding Strategies
- Search Network
- Display Network
- Shopping Ads
- Video Ads
- Performance Monitoring
MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)
- Social Media Optimization
- Introduction To Social Media Networks
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Facebook, LinkedIn,
- YouTube, Pinterest,
- Image Optimization
MODULE 10: SOCIAL MEDIA MARKETING (SMM)
- Facebook Optimization
- Fan Page Vs Profile Vs Group
- Creating Facebook Page For Business
- Increasing Fans And Doing Marketing
- Facebook Analytics
- Facebook Advertising And Its Types In Detail
- Creating Advertising Campaigns,
- Payment Modes
- Introduction To Twitter
- Creating Strong Profiles On Twitter
- Followers, ReTweets, Clicks,
- Conversions, HashTags
- LinkedIn Optimization
- What Is LinkedIn?
- Individual Profile Vs. Company Profile
- Branding On LinkedIn
- Marketing On LinkedIn Groups
- Tools & Techniques
MODULE 11: GOOGLE WEB ANALYTICS
- Getting Started With Google Analytics
- Navigating Google Analytics
- Real-Time Monitoring
- Traffic Sources
- Live Data
MODULE 12: WEBMASTER TOOLS
- Adding site and verification
- Setting Geo-target location
- Search queries analysis
- Filtering search queries
- External Links report
- Crawls stats and Errors
- Robots.txt and Links Removal
- HTML Suggestion
MODULE 13: CREATING A NEW SIMPLE WEBSITE
- Creating A Simple Website For Your Business
MODULE 14: INTERVIEW PREPARATION
- Resume Preparation
- Interview Question Preparation
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Upcoming Batch Schedule for Digital Marketing Training
Besant Technologies provides flexible timings to all our students. If this schedule doesn’t match please let us know. We will try to arrange appropriate timings based on your flexible timings.
- 10-10-2022 Mon (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per Session Get Fees
- 13-10-2022 Thu (Mon - Fri)Weekdays Batch 08:00 AM (IST)(Class 1Hr - 1:30Hrs) / Per Session Get Fees
- 08-10-2022 Sat (Sat - Sun)Weekend Batch 11:00 AM (IST) (Class 3Hrs) / Per Session Get Fees
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Trainer Profile of Digital Marketing Training
Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.
- More than 7+ Years of Experience.
- Trained more than 2000+ students in a year.
- Strong Theoretical & Practical Knowledge.
- Certified Professionals with High Grade.
- Well connected with Hiring HRs in multinational companies.
- Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
- Trainers have Experienced on multiple real-time projects in their Industries.
- Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc
Digital Marketing Certifications
Besant Technologies Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher’s as well as corporate trainees.
Our certification at Besant Technologies is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC’s of the world. The certification is only provided after successful completion of our training and practical based projects.
Upon your Course and Project work Completion you will earn a Valid Course Completion Certification from Besant Technologies and also our Trainers will help you to clear the Google Certifications on Digital marketing.
Enroll for Digital Marketing Certification Courses in Vijayawada to boost your Career.
Key Features of Digital Marketing Training
30+ Hours Course Duration
100% Job Oriented Training
Industry Expert Faculties
Free Demo Class Available
Completed 800+ Batches
Training Courses Reviews
I would like to highlight a few points about my association with Besant Technologies. The faculty members out here are super supportive. They make you understand a concept till they are convinced you have gotten a good grip over it. The second upside is definitely the amount of friendliness in their approach. I and my fellow mates always felt welcome whenever we had doubts. Thirdly, Besant offers extra support to students with a weaker understanding of the field of IT.
When I joined Besant Technologies, I didn’t really expect a lot from it, to be extremely honest. But as time went by, I realised I got from Besant Technologies exactly what I wanted- a healthy environment for learning. Cordial teachers and their valuable lectures make understanding things so much easy. I thank Besant for having been so supportive throughout the course.
Frequently Asked Questions
Besant Technologies offers 250+ IT training courses in more than 20+ branches all over India with 10+ years of Experienced Expert level Trainers.
- Fully hands-on training
- 30+ hours course duration
- Industry expert faculties
- Completed 1500+ batches
- 100% job oriented training
- Certification guidance
- Own course materials
- Resume editing
- Interview preparation
- Affordable fees structure
Besant Technologies is the Legend in offering placement to the students. Please visit our Placed Students List on our website.
- More than 2000+ students placed in last year.
- We have a dedicated placement portal which caters to the needs of the students during placements.
- Besant Technologies conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
- 92% percent placement record
- 1000+ interviews organized
- Our trainers are more than 10+ years of experience in course relavent technologies.
- Trainers are expert level and fully up-to-date in the subjects they teach because they continue to spend time working on real-world industry applications.
- Trainers have experienced on multiple real-time projects in their industries.
- Are working professionals working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies, etc…
- Trained more than 2000+ students in a year.
- Strong theoretical & practical knowledge.
- Are certified professionals with high grade.
- Are well connected with hiring HRs in multinational companies.
No worries. Besant technologies assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.
Besant Technologies provides many suitable modes of training to the students like
- Classroom training
- One to One training
- Fast track training
- Live Instructor LED Online training
- Customized training
You will receive Besant Technologies globally recognized course completion certification.
Yes, Besant Technologies provides group discounts for its training programs. To get more details, visit our website and contact our support team via Call, Email, Live Chat option or drop a Quick Enquiry. Depending on the group size, we offer discounts as per the terms and conditions.
We accept all major kinds of payment options. Cash, Card (Master, Visa, and Maestro, etc), Net Banking and etc.